Betina Lou offers timeless, feminine, easy-to-wear pieces. The line blends classic and modern design to create essential pieces with delicate, thoughtful details. Paying homage to the past, Betina Lou’s designs provide a fit and cut that brings together elements of the male wardrobe and history’s female fashion icons. Neutral colours are used along with subtle patterns. Montreal designer Marie-Eve Emond launched Betina Lou in 2009, after over 10 years of experience in the fashion industry.
All Betina Lou’s clothing is designed and cut in Montreal, then assembled locally by small teams. Quality, fit and the finishing details are of utmost importance to Betina Lou. The team pays close attention to comfort and functionality, which have become the line’s design principles. Betina Lou promotes responsible consumerism, emphasizing quality over quantity.
Photos from Betina Lou`s Fall/Winter 2013 Collection